Put Pocketers
The UK Based Broadband / Telephone company 'TalkTalk' has created a fun way to give back to their customers, their community, and total strangers - and it's called "Put-Pocketing". In the video, a small group of anti-thieves successfully sneak 20-pound notes into the jackets, handbags, pockets (and indirectly-- wallets!) of the unassuming masses. Warned only by small street signs, the public are mostly unaware they are walking in a put-pocketing zone. A fun form of viral video promotion for a company trying to give back!
