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Orange Slice
Whether it's advertising or branding that makes us laugh, think, or something we just find clever... you will find it here. Welcome to Fresh Media's Orange Slice.
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Pushing The Limits of Advertising
Within Fresh Media, there was much debate on whether this ad was a successful advertising idea... or merely sensationalizing a current event for the sole purpose of getting attention. Is this ad for a paint company tasteless or clever? You be the judge.
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The Most Powerful Medicines
After watching this 90-second online film entitled "Graffiti", everyone at Fresh Media was moved. It completely floored us. This is an incredible example of how emotion can carry a brand message. Simply amazing work.
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Reading Into Things
The skill and talent behind this spot is inspiring. It's a true testament that words are still the most important ingredient in communicating your message. And the fact that this spot was done without heavy imagery or photography, drives the point ever further.
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Soap Stories
The first time that we saw this clever campaign for the Tide laundry detergent, we were hooked. This comedic take on stains having a personality all their own, and the stains then wreaking havoc on a person's life, is a hilarious new spin on selling laundry detergent. In addition to broadcast spots, there was an accompanying viral campaign inviting people to create their own version of the ads to be submitted and posted online. That is how you connect a brand with your consumers.
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